The Billion Bottle Challenge
Our goal is simple to say and enormous to do: replace one billion traditional plastic bottles with BioBottles® and plant more than one million trees along the way.
Every bottle replaced is a bottle that never becomes microplastic
Each traditional plastic bottle replaced by a BioBottle® is one less bottle destined to fragment into microplastics in our soil and water. At the scale of a billion bottles, that is a measurable difference for the planet — made one purchase at a time, by brands and consumers who decided the status quo was not good enough.


Planting trees with the National Forest Foundation
BioBottles® partners with the National Forest Foundation to plant native tree seedlings across America’s national forests, including reforestation of areas devastated by wildfires. Every tree planted is a working part of the ecosystem — cleaning air, cooling neighborhoods, and restoring habitats.
Six reasons every tree counts
Produces oxygen
A single mature tree can produce enough oxygen to support two people for a year.
Cools the air
The cooling effect of one healthy young tree equals ten room-size air conditioners running twenty hours a day.
Cleans the air
Over its lifetime, one tree can absorb as much carbon dioxide as a car produces driving 26,000 miles.
Raises property value
Mature trees can add thousands of dollars to a property’s appraised value — beauty with a return.
Connects us to nature
Trees give people a living connection to the natural world and a longer view of the life cycle we are all part of.
Empowers people
Planting and caring for a tree is one of the most direct, personal actions anyone can take for the planet.
